Press Release | August 28, 2023
K&N named as title sponsor for SCORE Baja 400 and presenting sponsor for SCORE Baja 1000
This is a press release from K&N Engineering…
Ensenada, Baja California, Mexico (August 23, 2023) – K&N Engineering proudly announces a new partnership with SCORE International for the final two races of the 2023 SCORE World Desert Championship, one as title sponsor and the finale as presenting sponsor.
One of the pioneering companies involved with the off-road performance industry, including off-road racing, K&N Engineering will make its official SCORE sponsorship debut for the remaining two races in the 2023 SCORE World Desert Championship starting with next month’s K&N 4th SCORE Baja 400, presented by VP Racing Fuels, and concluding the year with the iconic BFGoodrich Tires 56th SCORE Baja 1000, presented by K&N, in mid-November.
SCORE WELCOME
“K&N Engineering is a pillar in the foundation of off-road performance products and SCORE is honored to have this legendary company become part our fabulous family of sponsor partners,” praised Jim Ryan, SCORE Vice-President of Marketing and Sales. “K&N is a global leader in the industry and its presences and product lines will escalate SCORE’s reach and impact event further, especially with its unparalleled marketing presence.”
“This partnership will also elevate the overall SCORE series and racer exposure for the 2023 season and hopefully beyond. We are looking forward to a lasting and rewarding SCORE sponsor partnership with K&N Engineering.”
K&N REMARKS
“We are proud to rejoin the SCORE family, get back to our off-road racing roots, and bring these two powerhouse brands together,” said Craig Scanlon, K&N Engineering’s Chief Executive Officer. “For K&N, this is more than just a sponsorship of SCORE, but a commitment of support to the entire off-road community of racers, fans, and enthusiasts.”
K&N ENGINEERING
For over 60 years, K&N has been an industry-leader in automotive filtration and technology—offering products to increase performance, protection, and longevity in thousands of vehicle applications for consumers worldwide.
In the early 1960s, two motorcycle racers, Ken Johnson and Norm McDonald (K&N), developed a ground-breaking new idea for an air filter—one that could perform under the demands of dusty, dirty off-road environments. After experimenting with numerous types of filter media, they discovered that an oiled cotton design allowed the filter to not only capture contaminants very efficiently, but also allowed it to be washed and reused, and the original K&N High-Flow Air Filter was born.
Six decades later, K&N is still innovating industry-leading filtration technology, and offers outstanding protection for everything from top-fuel dragsters to commuter vehicles across the globe.
K&N products are designed and manufactured on-site. K&N is headquartered in Riverside, Calif., in a building complex spanning nearly 400,000 square feet, and operates facilities in Grand Prairie, Texas, England, China, and the Netherlands.
K&N facilities include departments for engineering, product design, manufacturing, warehousing, test facilities, purchasing, sales, customer service, marketing, and corporate offices.
For more info, visit www.knfilters.com.
SCOREscope
2023 GOLDEN ANNIVERSARY SCHEDULE
Here are the dates for the remaining two races in the four-race 2023 SCORE World Desert Championship Golden Anniversary season, ‘Celebrating 50 Years of SCORE Desert Racing Excellence’, which are being held totally in Baja California, Mexico for the eighth consecutive year:
K&N 4th SCORE Baja 400, presented by VP Racing Fuels— September 13-17, Ensenada, Baja California, Mexico
BFGoodrich Tires 56th SCORE Baja 1000, presented by K&N— November 13-18, La Paz, Baja California Sur to Ensenada, Baja California, Mexico
For more information regarding SCORE, visit the official website of the SCORE World Desert Championship at www.SCORE-International.com.
