Roland Sands Strategic Partnership With Comoto Holdings
Press Release | April 8, 2020
Motorcycle parts & apparel brand Roland Sands Design has reached a strategic partnership with Comoto and will align efforts for 3PL (third-party logistics) functions and U.S. wholesale distribution.
This is a press release from Roland Sands Design…
Los Alamitos, CA (April 9, 2020) – Roland Sands Design and Comoto have entered into a partnership for sales and distribution for RSD apparel. Under this partnership, Comoto will be the exclusive U.S. distributor for RSD Apparel through their entity Upshift Distribution, while also offering 3PL services for the brand for direct to consumer fulfillment.
“We’ve always been excited about two wheels—it’s 100 percent what drives our business: the bike builds, parts and apparel—and the Comoto crew shares that moto stoke. With that as a concrete foundation for both businesses, we can’t lose,” said Roland Sands, president/CEO of RSD.
“Aligning with the Comoto group ensures best-in-class sales operations for our dealers and efficient fulfillment to the end consumer. Revzilla and J&P Cycles are powerhouse eCommerce retailers and have always been huge supporters of our apparel business, plus with UpShift managing our dealer network, we feel this partnership is a great opportunity for all involved,” said Rob Ramlose, director of product, RSD.
“This strategy will allow for Comoto to maximize business potential through multiple channels including our eCommerce platforms Revzilla and J&P Cycles, our retail chain Cycle Gear and UpShift Distribution LLC, which will target motorcycle dealerships and specialist retailers in the U.S.,” said Stevan Popovich, VP of merchandising and business development at Comoto.
For more information, visit www.rolandsands.com.